It’s not surprising that both Americans and Europeans show little desire to shop for groceries directly on their mobile devices. Remote food shopping has been a tough sell for the past 15 years on the Internet. But a new survey of both markets by Symphony EYC reveals that there is a substantial desire for mobile services around grocery shopping. Only 5.6% of Americans and 8.7% of Europeans say they have actually purchased groceries on a mobile device.
See full Story on mediapost.com