Social media has become so integral to modern life .  Each company, organization, and corporation needs social media marketing to become more successful and the presence of facebook, twitter and other social media sites is very important for the prospects to take them seriously. Social media marketing requires genuine engagement, smart content curation and the sharing of your own original, highly shareable content. To achieve ultimate success on social media marketing,you need to capture large audience by taking advantage of many content media. Your content  must be highly relevant, well-written (style matters) and can be easily found. Here are a number of ways to increase your content’s reach and visibility to your prospects..
Social media marketing is undeniably powerful and influential. However, real social media success is the result of many factors that need to come first, including a solid marketing platform, excellent content creation, visually appealing website design, strategic CTAs and landing pages, and engaging email marketing. If you are still on the fence about the importance of social media, this infographic from Brafton should help convince you.

The Rising Influence of Social Media [INFOGRAPHIC] [via socialmediatoday.com]